Throughout our history, ICE FROM NORTH has allowed us to be inspired by nature and outdoor experiences, enabling explorers and innovators to open up new spaces and unlock endless possibilities. Our ambition, driven by our purpose and values, is to do well by doing it right.
By creating luxury products as goods, fighting the climate crisis and empowering our employees and communities around the world, we can work together to ensure a better future for our industry, our planet and generations to come.
Our latest accountability strategy, ICE FROM NORTH Beyond, brings together everything we do across our company, our value chain and our communities to create a better world for the next generation. This describes which initiatives we focus on and how we measure our progress.
PRODUCT: RESPONSIBLE CRAFTSMANSHIP
Over the years, we have carefully crafted products that last. From the materials we use to the after-sales services we offer, we are committed to increasing the lifespan of our products for our customers. In addition, we consistently work to improve and innovate our production processes.
We work across our value chain to focus on sourcing certified key raw materials, integrating circular business models and eliminating plastic from our packaging.
THE PLANET: BECOME CLIMATE NEUTRAL
The climate crisis is one of the most significant challenges facing society. Future generations and the long-term success of our company depend on the actions we take now. We aim to become climate neutral by 2045. This means that we will reduce our emissions across the entire value chain by at least 90% by 2045 (from 2021) and neutralize the remaining emissions through carbon offset projects.
PEOPLE: PEOPLE INCLUSION AND WELL-BEING
Together, we create room for creativity by prioritizing our employees' well-being and being an open, inclusive and caring employer. By listening to, valuing and amplifying the voices of our employees worldwide, we ensure that ICE FROM NORTH reflects the rich diversity of our customers and our communities, fostering a culture of true inclusion and belonging.
SOCIETY: THE BATTLE AGAINST BLOOD DIAMONDS
We use sustainable, laboratory-created diamonds in our North products. These diamonds are physically and optically identical to excavated diamonds, but are produced in a laboratory and in a sustainable manner. Mined diamonds have caused destruction and conflict in countries such as West and Central Africa. Our laboratory created diamonds are of high quality and the production process is economically and environmentally responsible. We are committed to producing ethical and sustainable products and strive to contribute to the well-being of people and the planet for a brighter future.