In January, we launched the exciting North filter, available on our Instagram page. This filter uses Augmented Reality (AR) technology to give users a new and unique visual experience, perfect for those who want to take their Instagram Stories to an icy level!

We are constantly working on developing more innovative filters, so follow us on our Instagram page @icefromnorth to be the first to get the news.

How do you find the North filter?

Visit our @icefromnorth Instagram profile directly. Next, swipe right next to the photo grid to explore all the creative filters we've developed. Make sure you have the latest Instagram update and a device compatible with the filter.